Rite Foods Limited has celebrated Mothers’ Day by recognising the contributions of women and mothers, whose daily efforts have continued to shape homes, workplaces, and communities across Nigeria.
The food and beverage company said this year’s celebration was aimed at honouring the “strength, resilience, sacrifice, and nurturing spirit” of women, including female employees who balance professional responsibilities with motherhood.
Rite Foods said the occasion highlighted the often unseen role women play in supporting family life, raising children, and contributing to economic and social development.
Why It Matters
Across Nigeria, women continue to play a significant role in both the formal and informal economy, while also carrying much of the responsibility for caregiving and household management.
Workplace inclusion and support for women have become increasingly important topics for businesses, especially as companies seek to improve gender representation, employee wellbeing, and work-life balance.
Rite Foods said recognising women’s contributions goes beyond celebration and reflects the need for more supportive and inclusive work environments.
Company Leadership Praises Women’s Contributions
Speaking on the significance of Mothers’ Day, the Managing Director and Chief Executive Officer of Rite Foods, Seleem Adegunwa, described mothers as one of society’s “greatest pillars”.
“Mothers embody strength, selflessness, resilience, and love. They are builders of families, shapers of values, and drivers of progress,” he said.
“Their ability to give endlessly, nurture consistently, and rise above challenges deserves not just recognition, but deep appreciation and celebration. At Rite Foods, we are proud to honour women and mothers whose contributions continue to inspire excellence every day”, he added.
Corporate Affairs Team Highlights Women’s Resilience
The Head of Corporate Affairs and Sustainability at Rite Foods, Ekuma Eze, also praised women within and outside the organisation.
“The strength of women and mothers is extraordinary. Their resilience, patience, compassion, and ability to hold families together while excelling professionally are truly inspiring,” Eze said.
“At Rite Foods, we celebrate women not only for what they do, but for who they are, the backbone of families, the heartbeat of communities, and a vital force in nation-building”, he stated.
The company said it remains committed to creating an inclusive workplace where women can grow professionally while balancing career and family responsibilities.
Everyday Family Moments at the Centre of the Campaign
Rite Foods also linked the celebration to the role women play in creating everyday family experiences, from preparing meals and school routines to moments of refreshment and bonding at home.
The company said its products, including Bigi soft drinks, Fearless energy drinks, and its sausage brands, are designed to support “refreshing, convenient and memorable moments” for families.
Industry and Public Perspective
Gender inclusion advocates say more Nigerian companies are increasingly using global observances such as Mother’s Day and International Women’s Day to promote conversations around workplace equality, employee welfare, and family-friendly policies.
Business analysts also note that companies with stronger diversity and inclusion policies often benefit from improved employee retention, productivity, and brand reputation.
For many working mothers, balancing career demands with caregiving responsibilities remains a major challenge, particularly in sectors with limited flexible work arrangements.
What’s Next?
As conversations around women’s empowerment and workplace inclusion continue, corporate organisations are expected to face growing pressure to translate public celebrations into long-term policies that support women’s professional advancement and wellbeing.
Analysts say issues such as maternity support, equal opportunities, leadership representation, and flexible work arrangements are likely to remain key areas of focus for Nigerian employers.
Mothers’ Day was observed globally on Sunday, 10th of May , with organisations, families, and public figures paying tribute to mothers and caregivers.
